This was a National US spot where I got to use my “mom” voice (a kind of tone I’m asked to use a lot). When I was sent the audition, the client was asking for: “Female, early 30’s to early 40’s. Should be an actress or performer with range, not a slick announcer. Positive and encouraging, but not sweet and syrupy. She’s encouraging other moms and dads to let their kids play this way because she’s bought in and it simply makes sense to her.” And that’s what I gave them. The final commercial is really cute!
Archives for August 2017
This is only one of the many infomercial voice overs I’ve done for Bissell over the years. It’s a thrill to be involved with such a household name in vacuum cleaning solutions and my sessions with them are always a lot of fun. This is definitely more in my bubbly, higher register type of voice – because who wouldn’t be super excited about a cleaning solution like this one? 🙂
Anthems are a lot of fun to do. This Shoppers Drug Mart voice over commercial was for the Life Brand at Shoppers Drug Mart, a Canadian drug store chain similar to CVS or Walgreens in the States. I love how whimsical this turned out. Thanks to the folks at CORUS in Toronto for their beautiful work.
These spots were a pleasure to do. Details really do matter. Jenn-Air wanted a “luxury” read and their appliances certainly lent themselves well to that kind of sound. After recording these and seeing how they turned out? I so wanted to buy some of their appliances. They look incredibly handy and well thought-out!
I would categorize the spots I do for Unisom as “sympathetic” and “hopeful”. There’s a problem, of course. It’s hard to turn our brains off after a long, complex day (there’s the sympathy). So when I’m talking about solving that problem, hopeful is what’s needed. I recall traveling through Columbus Ohio and hearing this spot on the TV at the hotel bar while I was having breakfast elsewhere in the restaurant. I won’t lie. I had a Moment. 🙂 No matter how many years I do this voice over thing, hearing myself on TV never gets old.
I get asked to be the “voice of reason” beside the wacky goings on around me, a LOT. This commercial? It was really hard to keep a straight face. The voice actor that did the voice of the oven was brilliant. And apparently, he’d given the audio engineer something like an hour or more of insane improv to choose from. What they ultimately went with was fantastic and I love how this commercial turned out. (Not to mention that Goo Gone is a great product!) It can be a lot of fun to be the “amused observer”.