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Jodi@VoiceoversAndVocals.com

Music

Healing Harmonies

January 13, 2021 by Jodi Krangle Leave a Comment

When you close your eyes and think about being in a hospital, what do you imagine hearing? Are the sounds soothing, or do they make you tense up with even more anxiety? Hospitals aren’t usually relaxing places, and they don’t always sound very relaxing either. Heart monitors beep, respirators pump, and voices murmur in the background or occasionally ring out over the intercom.

They can be surprisingly loud too. The nighttime background noise at a hospital can sometimes reach over a hundred decibels, louder than a chainsaw. A National Institute of Health study in 2009 recognized noise as a hazard to patients; sleep deprivation weakens the immune system, which has a direct effect on mortality rates. Hospital noise isn’t just annoying, it can be dangerous.

Some hospitals are working to change that. Apart from lowering the noise, they’re also focused on weaving it into a healing soundscape that harnesses the link between music and the human body. You can check out my blog for a short but insightful video by electronic musician Yoko Sen about how her experience as a patient inspired her to help create a more melodic ambiance:

Last year Aalto University won the International Sound Award for Soundscapes and Ambient Sound for its own work in creating an innovative series of ambient soundscapes for New Children’s Hospital in Helsinki. Each floor has a unique and constantly changing theme, from the ocean on the first floor all the way up to space and the stars at the top, and is designed to help put children at ease, taking their thoughts away from the hospital and into an imaginative journey filled with natural sounds and delicate instruments.

There’s a link on my blog to a presentation video by the project’s director, composer and lecturer Antti Ikonen, as well as a link to an interactive demo of each of the nine soundscapes so you can hear them for yourself:

https://international-sound-awards.com/media/ISA2019/2019-1037_New_Childrens_Hospital_Soundscape_KB.mp4
https://newchildrenshospital.aalto.fi/

The idea that sound can play such an important role in healing has been around for quite a while now. Music therapy as we know it today got its start soon after World War II, when musicians visited hospitals to play for veterans. Doctors and nurses started to notice that these visits made a very real difference in their recoveries. They began to incorporate music into the idea of creating a “healing environment” where each aspect of the hospital setting, both visual and audio, plays its own part in helping the patients.

Florence Nightingale wrote in 1859 that carefully controlling the lights, colors and sound in a patient’s room could help them recover more quickly, and in 2013 Brian Eno credited her for inspiring his own “Quiet Room for Montefiore”, an immersive audio project at Montefiore Hospital in Essex. A few years later the “Healing Soundscapes” research project at Hamburg University began, uniting music therapists and composers to find new ways of improving the well-being of hospital patients.

There’s no doubt that sound can have a very real effect when it comes to health care. One study in 2016 showed that listening to just fifteen minutes of music before surgery reduces a patient’s anxiety, while another study found that creating an immersive natural soundscape is more relaxing and effective than simply masking the background noise. These nature sounds significantly reduce your cardiac stress markers and cortisol levels, and, for some patients, lower stress can make a literally life-or-death difference.

Most of us probably aren’t ever going to find ourselves looking forward to a trip to the hospital. But for the children at New Children’s Hospital, as well as a growing number of hospitals all around the world, soundscape and audio design are helping transform that clamoring background noise into a soothing melody.

Would you consider reviewing the Audio Branding Podcast? If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453 And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Health, Music Tagged With: audio design, Brian Eno, Florence Nightingale, healing environments, hospital ambiance, hospital sounds, International Sound Awards, music therapy, New Children's Hospital, soundscapes

Interview with L.A.-Based Music Composer, Chris Wirsig – Part 2

January 6, 2021 by Jodi Krangle

This is the second part of my interview with Chris Wirsig. We dive into other topics like music design, the changes the pandemic’s brought to music production and recording, and how you might get started in the world of music production yourself! 

In this part of the interview, we talk about:

  • How music design looks in different countries 
  • Changes in the movie making industry, especially when it comes to music production
  • The changes he’s made with composing music since he started
  • Chris speculates how he thinks the pandemic will change music production
  • Recording music in different locations separately and then having one person mix everything together
  • How technology’s changing the way full productions happen
  • All of the changes that have happened in the last 5 years that allow for better remote collaborations
  • The future of remote recording
  • How Chris uses his keyboard to create pretty much any sound 
  • Chris’s love for the cello and adding it to nearly everything he writes
  • Chris’s upcoming productions and how different they are from what he’s been doing
  • His love for making up new and unique sound combinations
  • Advice on how to get into this sort of work
  • Chris’s word of caution about doing music production, especially for TV

Want to contact Chris or find out more information?

Website: www.chriswirsig.com
Music library: www.counter-communications.com
Social Media:

www.facebook.com/ChrisWirsigMusic
www.instagram.com/chriswirsig
Music:

https://open.spotify.com/artist/2CFVqb5EoEm8rqxeTVUJMj?si=AlKBqcbbS52kEL3jwCVWwA
https://music.apple.com/artist/chris-wirsig/865686973
https://www.youtube.com/channel/UCjGmOruNRmxf2VAj6LPL3vw

 

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Music Tagged With: composing music, music design, music production, pandemic effects on music production, remote collaborations, remote recording, sound combinations, technology changes

Interview with L.A.-Based Music Composer, Chris Wirsig – Part 1

December 30, 2020 by Jodi Krangle

In this interview, I had the joy of talking with Chris Wirsig, a classically training pianist and saxophone player. He’s been able to take his classically trained skills and spend the last 20 years in music production and composition for games, film and TV. He has a love for darker sounding music and his productions can be heard on things such as the Top Ten iPad game, “Alien Tribe 2”, multiple award-winning short films and the comedy feature film “39 And A Half,” as well as numerous TV shows on ABC, E!, MTV, Fox Sports – just to name a few. In addition to writing music for different productions, he’s started a few different bands and does song writing on the side.

I was so impressed with his background in both the creative and business end of things and his take on how music influences us has made for a very interesting conversation!  I’m looking forward to sharing this with you.

We talk about:

  • How Chris is dealing with COVID and what’s happening in California (he’s based in L.A.)
  • His background and how he got into music
  • His love for music and all the instruments he plays
  • How he found a love for writing melancholy and dark music
  • Why Chris likes writing darker music
  • Chris’s love for fictional scary things versus being scared in real life
  • How he goes about writing the music for each movie depending on the information he has
  • Some of his favorite ways to compose music for a movie
  • The way Chris’s music affects the emotion in a movie
  • Chris’s most recent experience with writing music for a movie set in Africa and adding in cultural elements
  • Chris’s upcoming production featuring his music
  • The use of major and minor chords in his productions
  • Using both major and minor chords in a piece of music, even if it’s a minor piece of music

Want to contact Chris or find out more information?

Website: www.chriswirsig.com
Music library: www.counter-communications.com
Social Media:

www.facebook.com/ChrisWirsigMusic
www.instagram.com/chriswirsig
Music:

https://open.spotify.com/artist/2CFVqb5EoEm8rqxeTVUJMj?si=AlKBqcbbS52kEL3jwCVWwA
https://music.apple.com/artist/chris-wirsig/865686973
https://www.youtube.com/channel/UCjGmOruNRmxf2VAj6LPL3vw

 

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Music Tagged With: COVID-19, cultural elements, dark music, instruments, major chords, minor chords, music production, musical production for movies

Changing the Shape of Music

November 11, 2020 by Jodi Krangle

Music can have a powerful effect on our feelings, our behavior, even how we see the world around us. But what if music itself can react to our feelings?  Weav Run, an award-winning workout app that instantaneously adjusts a song’s tempo to match the listener’s own pace, offers just one example of the fascinating potential of dynamic music.

When it comes to audio branding, music’s usually thought of as the product  – and the audience is just a passive consumer. You can listen to a song and let its melody carry you through the highs and lows, but no matter how many times you listen, those highs and lows aren’t ever going to change. The song is the song, and changing the mood a soundtrack sets usually just means switching to a different song. Dynamic music, however, seeks to reinvent that relationship by enabling a single audio track to evolve and reflect each individual listener, whether it’s by matching your walking pace, or detecting and following the rhythm of your heartbeat or breathing rate, or even measuring changes in your brain activity. Slow and thoughtful, lively and upbeat or quick and energetic, dynamic music allows a song to remain instantly recognizable while engaging us on a surprisingly personal level.

Just check out this video demonstration of Weav Music’s exercise app Weav Run, which won the 2019 International Sound Award for Service and Sound start-ups:

https://www.international-sound-awards.com/media/ISA2019/2019-1014-Weav-Music_presentation_Rasmussen_KB.mp4

As you can see, it’s not just about speeding up or slowing down the music: there’s a very tricky balancing act to consider between the pitch, tempo and even the composition of the song so that it remains appealing – and recognizable – in a variety of forms. Managing those sorts of second-by-second changes, and doing it so quickly that the listener doesn’t even notice it’s happening, is a pretty new development that’s gotten a really big push from smartphones, mobile devices and our always connected, on-the-go world.

Still, the idea of it has been around for quite a while: just think of an opera, where a whole orchestra’s focused on just keeping pace with the action on the stage. But the idea of doing this automatically and in real time, for each and every person, really got its start with early computer games, where programmers had to come up with some very inventive audio techniques to allow the music to seamlessly shift from one situation to the next. Here’s an example of one such technique called vertical re-orchestration that uses hidden bridges to move back and forth between slightly different versions of a single melody:

If you think about it, video games are really all about influencing a person’s behavior and creating an immersive, dynamic environment that draws them into the experience, which is just the sort of engagement that audio branding seeks to create as well. As the intersection between technology, art and lifestyle continues to expand, that sort of approach is becoming more and more relevant, not just in virtual environments but in our everyday lives as well. For instance, Sync Project, a Boston audio startup acquired by Bose in 2018, has been developing technology that adapts music to a listener’s real-time biometric data to help them relax, to fall asleep, even manage chronic pain and other medical conditions:

https://www.newscientist.com/article/2127759-start-up-uses-biometrics-to-tailor-music-for-good-nights-sleep/

If you’d like to see how it works, give it a try here:

https://unwind.syncproject.co/#/

Music can have a very real, even medical impact on our brains and bodies. Just listening to a favorite song can trigger the release of endorphins in much the same way exercise does, and releases neurochemicals such as dopamine and oxytocin, promoting a sense of well-being and reward and actually blocking pain receptors to reduce stress. This effect is so potent that music therapy is currently being researched as an alternative to opioid prescriptions. The potential for dynamic music to utilize and finely tune this effect for each listener could have enormous implications for everything from audio marketing to the entertainment industry to healthcare.

Audio technology’s evolving at an unprecedented rate, and in ways we hardly could have considered a decade or two ago. Today we can go jogging with the Weav Run app and, instead of simply keeping up with the music, the music itself keeps up with us, changing and flowing to reflect our own experience in the moment. We’re entering an era in which listeners no longer simply listen to and consume music, but engage with that music on a physical, personal level, weaving it more and more deeply into the fabric of our lives.

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Music Tagged With: audio branding, biometrics, dynamic music, dynamic sound, healing music, music composing, music composition, sound healing

Interview with Confidence Coach & Musician, Emily Rose Giddings – Part 2

October 21, 2020 by Jodi Krangle

This is the second part of my interview with Emily Rose Giddings. This episode is a continuation of our conversation about music and sound and really dives into what she does to help her clients embody their own sound as well as what’s involved in training your voice for video/speaking.

Listen in to our continued conversation about:

  • What it means to be “performing a script”
  • The difference between a good actor and a great actor
  • How to shift your mind to creating the environment to speak well
  • How imagination comes into play with voice acting
  • Voice acting in different realms 
  • The importance of having emotion behind your voice acting
  • My process for changing my voice to match the purpose of the voice acting I’m doing
  • The mingling of emotions to create the “correct” voice for each project
  • Acting theory
  • The process of mixing real life experiences with imaginary ones
  • What’s involved in confidence coaching
  • Why people think they need confidence
  • The fallacy about “getting there”
  • The importance of clear goals and what you need to do to achieve them
  • Taking feedback gracefully
  • How Emily works with her clients
  • Emily’s ideal clients
  • How her past with marketing has impacted the people she works with
  • What Emily is currently working on – something for coaching and something for her music
  • The struggle with touring
  • How Emily connects with her audience- social media scheduled performances

 

If you are looking for more information about Emily Rose Giddings’ coaching opportunities, you can find those here:

Website: https://www.emilyrosegiddings.com 

Facebook group: https://www.facebook.com/groups/confidentcreativeentrepreneurs 

If you’re looking for more information about her band, you can find that here:

Zigtebra: https://www.facebook.com/zigtebra 

Instagram: www.instagram.com/Zigtebra

 

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/ 

Filed Under: Music, Vocals, Voiceovers Tagged With: acting theory, confidence, confidence coaching, emotion, feedback, goal-setting, growth, imagination, life experiences, music, performing a script, purpose of vocal, social media performance, voice acting

Interview with Confidence Coach & Musician, Emily Rose Giddings – Part 1

October 14, 2020 by Jodi Krangle

In this episode, I had the joy of talking with Emily Rose Giddings. She is a self-taught musician who has toured the country multiple times as the lead vocalist in the indie band Zigtebra. She’s also a certified life coach who focuses on helping her clients find confidence and authenticity in marketing online. With the change in schedule due to COVID, she’s creating lots of workshops in her Facebook group, Confident Creative Entrepreneurs, to keep her community engaged. I’m excited to share with you her perspective on sound and music!

Tune in to hear our conversation about:

  • The tech adventures caused by everyone being at home
  • What she’s been up to since COVID hit
  • Her background in music and what led her to performing 
  • Her start with music and her experience with underground music
  • Her fascination with Fiona Apple and her influence 
  • Exploring the texture of voices 
  • How frequencies of voices resonate with different people
  • The progression of finding your own authentic voice 
  • Melding of voices to create your own voice
  • The progression of music through different decades 
  • The irony and throwback of the announcer voice
  • How she gets people to use their voice well on video
  • Different exercises to help people use their voices better
  • The importance of breath control
  • Confidence and the fear that keeps us from having confidence to show up well
  • What people say before vocal lessons with Emily
  • What to focus on while you’re speaking to keep you from losing your confidence
  • How to actually get better at speaking
  • The importance of the ongoing coaching 

 

If you are looking for more information about Emily Rose Giddings’ coaching opportunities, you can find those here:

Website: https://www.emilyrosegiddings.com 

Facebook group: https://www.facebook.com/groups/confidentcreativeentrepreneurs 

If you’re looking for more information about her band, you can find that here:

Zigtebra: https://www.facebook.com/zigtebra 

Instagram: www.instagram.com/Zigtebra 

 

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Music, Vocals, Voiceovers Tagged With: confidence in speaking, COVID-19, music performance, music progression, underground music, vocal exercises, vocal lessons, voice coaching, voice frequencies, voice textures

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