How Audio Quietly Shapes Emotion | Caitlyn Trevor

👉 Check out The Audio Branding Podcast: https://voiceoversandvocals.com/podcast/

How does sound shape what we feel, notice, and remember?

In this episode of The Audio Branding Podcast, Jodi Krangle speaks with award-winning researcher, musician, and sonic UX expert Caitlyn Trevor about the neuroscience of sound and how audio influences emotion, perception, and user experience.

Caitlyn shares how a childhood encounter with The Lord of the Rings soundtrack sparked her fascination with music and emotion, how her academic path led her into music cognition and neuroscience, and why the brain responds so strongly to vocal signals like screams.

They also explore how sound design can affect real-world experiences, including phone trees, on-hold music, healthcare UX, and the way brands can use intentional audio to create better, more emotionally aware customer experiences.

In this episode, we discuss:

✅ How movie soundtracks shape emotion without us realizing it
✅ Why the brain prioritizes vocal signals
✅ How screams and music affect the brain differently
✅ Caitlyn Trevor’s path from cello to music cognition
✅ What horror film music can teach us about emotional sound
✅ The connection between UX research and intentional audio design
✅ Why phone trees and on-hold music need better sound strategy
✅ How audio affects customer experience and brand perception

Chapters:
00:00 - Lighting a Musical Fire
15:00 - Pianto Sighs and Psycho Violins
21:40 - Putting Audio Theory to Practice

Caitlyn Trevor is an award-winning researcher and musician with over a decade of experience studying how people perceive and respond to sound. She holds a PhD in Music Theory from Ohio State University, was awarded a Marie Skłodowska-Curie Fellowship to study music and neuroscience, and is professionally certified in user research. At SonicUXR, she helps sound teams create more intentional and impactful audio experiences.

Connect with Caitlyn Trevor:
Website: https://sonicuxr.com/
Instagram: https://www.instagram.com/catekytrevo/
LinkedIn: https://www.linkedin.com/in/caitlyn-trevor/
Research Partner Program and Partner Kit: https://docs.google.com/forms/d/e/1FAIpQLSfwEbUkEA2MCRobQZEOrih3zIRjsf8Eog7MLZnaax-4Q8r4Hw/viewform

✨ Sound is Powerful – Great Sound is Everything ✨

I LOVE putting this tool to work for you. I want to make sure that the compelling image you present to the world isn’t only visual – it’s also audible. Carry through with that professional logo or company colors and have a professional, signature sound. Now more than ever, you want to rise above the noise!
The voice you use for your commercial campaign, explainer video, or corporate narration can either make you sound world class, or have your potential customers or clients tuning you out. And there’s nothing worse these days than being ignored. A well-thought-out sound will make it impossible for that to happen!

✅ Do you need a voice talent for your next project?
Visit my voice-over website to find out more about how my voice can help you with your audio brand.
👉 https://voiceoversandvocals.com/

✅ Get your complimentary mini e-book and learn how to create your personalized and branded audio branding strategy with my Top Five Tips for Implementing an Intentional Audio Strategy
👉 https://voiceoversandvocals.com/audio-branding-strategy/

☕ 𝗪𝗮𝗻𝘁 𝘁𝗼 𝘀𝗵𝗼𝘄 𝘆𝗼𝘂𝗿 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗔𝘂𝗱𝗶𝗼 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗣𝗼𝗱𝗰𝗮𝘀𝘁? Now you can, if you Buy Me A Coffee 🎙️ 🎧 Thank You for Your Support!
👉 https://cstu.io/45659e

Other Helpful Things . . .

✅ You can also subscribe to the Audio Branding Podcast here on YouTube to watch the show's latest episodes. Just make sure to hit that subscribe button 🙂

✅ Want to leave an honest review of my podcast? I’d love to know your thoughts!
👉 https://lovethepodcast.com/audiobranding

✅ Join The Power of Sound Facebook Community!
👉 https://www.facebook.com/groups/thepowerofsoundgroup

✅ Subscribe to my Newsletter
👉 https://bit.ly/SUBSCRIBEAudioBrandingPodcastNewsletter

👉 Editing/Production by Humberto Franco : https://humbertofranco.com/

#AudioBranding #NeuroscienceOfSound #SoundDesign #MusicCognition #SonicBranding #SoundAndEmotion #UXResearch #CaitlynTrevor #JodiKrangle #AudioBrandingPodcast

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Jodi Krangle , Voiceover Artist | Voiceovers and Vocals Promo Demo 2026

🎬 A great promo voiceover has a job to do quickly.

It needs to capture attention, reflect the tone of the content, and give the audience a reason to keep watching.

Sometimes that means bringing energy and excitement. Sometimes it means adding a little drama, warmth, playfulness, or intrigue. The voice needs to feel like a natural extension of the story being promoted.

My updated Promo Demo includes a variety of styles, from entertainment and lifestyle programming to more dramatic, emotionally driven reads.

🎧 Take a listen, and if you’re searching for a voice that can help set the tone for your next promo, trailer, campaign, or programming spot, let’s talk.

A special thank-you to J. Michael Collins and the JMC Demos team for their work on this demo. I was also happy to include the CW Harlequin Movie Collection spot, an actual project from last year that felt like a natural fit alongside the newly created pieces. And of course, a big thank you to Humberto Franco for his excellent video work here.

#VoiceOver #PromoVoiceover #EntertainmentMarketing #TVPromo #VoiceActor #BrandVoice

✨ Sound is Powerful – Great Sound is Everything ✨

I LOVE putting this tool to work for you. I want to make sure that the compelling image you present to the world isn’t only visual – it’s also audible. Carry through with that professional logo or company colors and have a professional, signature sound. Now more than ever, you want to rise above the noise!
The voice you use for your commercial campaign, explainer video, or corporate narration can either make you sound world class, or have your potential customers or clients tuning you out. And there’s nothing worse these days than being ignored. A well-thought-out sound will make it impossible for that to happen!

✅ Do you need a voice talent for your next project?
Visit my voice-over website to find out more about how my voice can help you with your audio brand.
👉 https://voiceoversandvocals.com/

✅ Get your complimentary mini e-book and learn how to create your personalized and branded audio branding strategy with my Top Five Tips for Implementing an Intentional Audio Strategy
👉 https://voiceoversandvocals.com/audio-branding-strategy/

☕ 𝗪𝗮𝗻𝘁 𝘁𝗼 𝘀𝗵𝗼𝘄 𝘆𝗼𝘂𝗿 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗔𝘂𝗱𝗶𝗼 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗣𝗼𝗱𝗰𝗮𝘀𝘁? Now you can, if you Buy Me A Coffee 🎙️ 🎧 Thank You for Your Support!
👉 https://cstu.io/45659e

Other Helpful Things . . .

✅ You can also subscribe to the Audio Branding Podcast here on YouTube to watch the show's latest episodes. Just make sure to hit that subscribe button 🙂

✅ Want to leave an honest review of my podcast? I’d love to know your thoughts!
👉 https://lovethepodcast.com/audiobranding

✅ Join The Power of Sound Facebook Community!
👉 https://www.facebook.com/groups/thepowerofsoundgroup

✅ Subscribe to my Newsletter
👉 https://bit.ly/SUBSCRIBEAudioBrandingPodcastNewsletter

👉 Editing/Production by Humberto Franco : https://humbertofranco.com/

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Jodi Krangle , Voiceovers and Vocals Corporate Demo 2026

🎙️ A corporate narration isn’t simply about delivering information.
It’s about understanding what the message needs to accomplish.

Sometimes the voice needs to feel polished and authoritative. Sometimes it needs warmth, empathy, reassurance, or a sense of possibility. The right delivery depends on the audience, the industry, and the story the brand is trying to tell.

My updated Corporate Narration Demo includes a range of styles and emotional tones, with longer excerpts that offer a better sense of how I approach the kinds of reads that often need more room to unfold.
From technology and healthcare to education, purpose-driven storytelling, and more, each project calls for something a little different.

🎧 Take a listen, and if you’re looking for a voice that can help bring clarity, credibility, and a genuinely human connection to your next project, I’d love to hear more about it.

A special thank-you to The Demo Dream Team, Michelle Sundholm, Steve Sundholm, Melissa Disney, and Ryan Paul James, for the Dell spot that has served me so well over the years, and to J. Michael Collins and the JMC Demos team for helping me create the new additions to this demo. And thank you also to Humberto Franco who did excellent work in creating a great video to go along with it all!


✨ Sound is Powerful – Great Sound is Everything ✨

I LOVE putting this tool to work for you. I want to make sure that the compelling image you present to the world isn’t only visual – it’s also audible. Carry through with that professional logo or company colors and have a professional, signature sound. Now more than ever, you want to rise above the noise!
The voice you use for your commercial campaign, explainer video, or corporate narration can either make you sound world class, or have your potential customers or clients tuning you out. And there’s nothing worse these days than being ignored. A well-thought-out sound will make it impossible for that to happen!

✅ Do you need a voice talent for your next project?
Visit my voice-over website to find out more about how my voice can help you with your audio brand.
👉 https://voiceoversandvocals.com/

✅ Get your complimentary mini e-book and learn how to create your personalized and branded audio branding strategy with my Top Five Tips for Implementing an Intentional Audio Strategy
👉 https://voiceoversandvocals.com/audio-branding-strategy/

☕ 𝗪𝗮𝗻𝘁 𝘁𝗼 𝘀𝗵𝗼𝘄 𝘆𝗼𝘂𝗿 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗔𝘂𝗱𝗶𝗼 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗣𝗼𝗱𝗰𝗮𝘀𝘁? Now you can, if you Buy Me A Coffee 🎙️ 🎧 Thank You for Your Support!
👉 https://cstu.io/45659e

Other Helpful Things . . .

✅ You can also subscribe to the Audio Branding Podcast here on YouTube to watch the show's latest episodes. Just make sure to hit that subscribe button 🙂

✅ Want to leave an honest review of my podcast? I’d love to know your thoughts!
👉 https://lovethepodcast.com/audiobranding

✅ Join The Power of Sound Facebook Community!
👉 https://www.facebook.com/groups/thepowerofsoundgroup

✅ Subscribe to my Newsletter
👉 https://bit.ly/SUBSCRIBEAudioBrandingPodcastNewsletter

👉 Editing/Production by Humberto Franco : https://humbertofranco.com/

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