Catching the attention of an increasingly distracted audience, is … well… really hard. We’re being inundated with advertising from all sides. Interspersing them in online videos, the obvious television and radio commercials, and of course, product placement in our movies and television shows, are all methods that have been done in the past. They continue […]
I LOVE Stein Mart. I’ve been a fan since I started visiting my friend Mary in Huntsville, Alabama every year around the beginning of January, over 15 years ago. We always make a pilgrimage to the Stein Mart there – and I pretty much always come away with some fantastic finds. So what an absolute […]
I really enjoy bringing my clients’ visions to life. The beautiful cinematography in this commercial was nicely offset by Schlage’s super classy door hardware. They’re a leading manufacturer of door hardware solutions – and you can certainly see why here! (And I love that it’s the mother of the family doing the installation. 😉 ) […]
Doing voice overs for furniture stores is a really enjoyable aspect of my business. I love furniture. And I love the owners’ enthusiasm for their product! This particular set of commercials (this is only one of them), truly demonstrates that love since you get to see the owner discussing his business personally. I have to […]
I love voicing anthems. This is definitely one of those. I went to a downtown Toronto studio for this one and really enjoyed working with the folks there. I remember thinking how fantastic the cinematography on this spot was – and I still think it’s wonderfully done. These guys really know what they’re doing.
I did multiple videos for Elkay in this series called “30 Seconds of Ingenuity”. Each spot demonstrated just how deeply this sink manufacturer thinks about how to make their products innovative and easy to install. The videos live on the Ekay site to help their clients get the most out of the products they buy. […]