“All this machine learning is dehumanizing a lot of our interactions, and I say that as an AI graduate, very passionate about AI. Machine learning, pandemic data is very much dehumanizing a lot of what we do, everything from the chatbot to the less personal interaction with people.” — Graham Brown
This week my interview with Graham Brown continues as we discuss machine learning, podcasting, and finding your ideal listener.
Artificial Voices
The second part of our interview begins with a deeper discussion of machine learning, advances like the OpenAI project and Google’s MUM library, and the impact that it’s having on everything from content writing to the voiceover industry. How will this affect artists and content creators? Can a machine ever really capture the human experience? “You can mimic a voice,” Graham says, “but you can’t mimic a conversation. That’s the difference.”
Your Ideal Listener
Next, we delve into the reasons for podcasting, whether it’s just artistic expression, connecting with an audience, or promoting a brand. Graham tells us about the value of
figuring out your ideal listener, the person you’re really speaking to. “That’s the difference,”
he explains, “between doing a podcast and talking to someone and projecting your voice into the ether,” as he considers whether podcasting might become as widespread as resumes.
The Human Touch
We wrap up the episode with a look into the future of social audio in the era of Zoom meetings and remote work, and how audio balances the demands of professional efficiency with the need for an authentic human touch. “Storytelling should always be about re-framing narratives,” he tells us, “and if you think storytelling can be positive and negative, you can change the way people see things, events, history, other people, in a positive way.”
Episode Summary
- Machine learning and the future of human audio
- Figuring out your ideal podcast listener
- The future of podcasting and social audio media
- Graham’s latest projects and how to learn more
Connect with the Guest
Pikkal Website: https://www.pikkal.com/
Graham Brown’s Website: https://www.grahamdbrown.com/
Connect with Graham Brown on LinkedIn: https://www.linkedin.com/in/grahamdbrown/
Free Download – Learn How to Create a Successful Podcast for your Brand: https://www.podcastingforbrands.com/
Looking for Time Saving Tools, Templates and Trainings for Starting, Growing and Monetizing Your Podcast? You NEED the Ultimate Podcasting Pack + Podcasting Club + Annual Discount. This is an incredible package put together by Jennifer Henczel who is known for her quality content. Check it out!
Get your complimentary mini e-book and learn how to create your personalized and branded audio branding strategy with my Top Five Tips for Implementing an Intentional Audio Strategy.
Do you need a voice talent for your next project? Visit my voice-over website to find out more about how my voice can help you with your audio brand. You can also subscribe to the Audio Branding Podcast on YouTube to watch the show’s latest episodes.
Please leave the Audio Branding Podcast a written review or a spoken review so others can find the show on their favorite podcast player!
This interview episode was very skillfully made to sound beautiful by the talented Humberto Franco.