Kattie Laur has a background in broadcast radio so it naturally seemed to follow that she would become interested in podcasts. She’s putting that passion to good use as a podcast producer and gives us some tips on what makes a great show, why she feels podcasts are an important medium and how they’re the wave of the advertising future.
In this first part of our interview, she talks about:
* her beginnings in studying broadcasting
* her interesting relationship with the CBC
* how she got into podcasting
* how she decided she could produce podcasts for a living
* what kinds of clients she works with
* what fires her up about producing podcasts
* why she feels the concept is way more important than the equipment you use.
* how audio branding plays a role in the production of podcasts
Her website is at: https://www.kattielaur.com
She has some really helpful information in her blogs, too!
She’s written about the 5 key things you need to think about before starting a podcast: https://www.kattielaur.com/blog/how-to-start-a-podcast-5-key-things
And she’s started a blog series that highlights women podcasters and their shows: https://www.kattielaur.com/blog/podcasts-by-women-to-stop-sleeping-on-vol-1
Her ethical travel podcast is called Alpaca My Bags: https://audioboom.com/channels/4984382
(and is in all the major podcast outlets)
And you can find and follow her on Twitter: @podkatt
Looking for Time Saving Tools, Templates and Trainings for Starting, Growing and Monetizing Your Podcast? You NEED the Ultimate Podcasting Pack + Podcasting Club + Annual Discount. This is an incredible package put together by Jennifer Henczel who is known for her quality content. Check it out!
This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).
Would you consider reviewing the Audio Branding Podcast? If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453 And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!
