Jodi Krangle

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SonicPulse

Through Music and Sound: A Conversation with John Taite – Part 2

April 26, 2023 by Jodi Krangle

Through Music and Sound A Conversation with John Taite Part 2

Through Music and Sound, A Conversation with John Taite, Part 2 “I’ve said this quite a few times, but it still rings true: I think that the superpower of sound is that people think about what they see, but they feel what they hear. And that is magic, I mean, that is transformative. That is […]

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Filed Under: Audio Branding Tagged With: audio branding, Audio Marketing, Brand Marketing, Conscious Branding, EVP Global Brand, John Taite, Made Music Studio, sonic branding, SonicPulse, Tostitos, Turner Classic Movies, VentureSoncic AI, Where Then Meets Now

Through Music and Sound: A Conversation with John Taite – Part 1

April 19, 2023 by Jodi Krangle

Through Music and Sound A Conversation with John Taite Part 1

Through Music and Sound – A Conversation with John Taite – Part 1   “There are so many things where it’s about that emotional connection to brand experience or product, and, as we’re creating that, you mentioned earlier, we’re operating in an area which is very very heavily connected to the subconscious reaction to sound. […]

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Filed Under: Audio Branding Tagged With: audio branding, Audio Marketing, Brand Marketing, Conscious Branding, EVP Global Brand, John Taite, Made Music Studio, sonic branding, SonicPulse, Tostitos, Turner Classic Movies, VentureSoncic AI, Where Then Meets Now

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