Jodi Krangle

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sonic strategy

Signature Sounds: An Interview With Jon Brennan & Sean Beeson – Part 1

April 13, 2022 by Jodi Krangle

“I think that the future of audio is one that’s customized, personalized, interactive, intelligent and dynamic, you know, instead of always treating audio as on and off, we need to treat it in a way that’s delivered to each person as a unique experience.” — Sean Beeson This episode features a rare two-for-one interview with a […]

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Filed Under: Audio Branding Tagged With: audio logo, Audio UX, Dynamic Audio, Interactive Audio, Jon Brennan, Sean Beeson, sonic branding, sonic logo, Sonic Signatures, sonic strategy

Why is audio branding so important – especially now?

March 18, 2021 by Jodi Krangle

Jodi Krangle Voice Actor Why-Is-Audio-Branding-So-Important--Especially-Now

What makes audio branding such an important component of your company identity – especially these days? This video takes a much longer interview with Audio Alchemist, Steve Keller (Sonic Strategy Director for Studio Resonate at SXM Media) and abbreviates it into its most basic parts. This discussion with Steve was fairly early on in the […]

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Filed Under: Audio Branding Tagged With: audio branding, music production, sonic branding, sonic strategy, sound strategy, steve keller

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