Jodi Krangle

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digital audio

In the Clubhouse: Easy Options for Marketing with Digital Audio – Part 2

January 25, 2023 by Jodi Krangle

“Audio has this very interesting quality of embedding itself in your head. We all know about those earworms: ‘oh gosh I can’t stop singing this song.’ Imagine you have a nice jingle, it’s a way for the brand to get into the heads of folks, I’m not saying that’s a good thing necessarily, but that’s […]

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Filed Under: Audio Branding, Marketing Tagged With: Ahmed Bouzid, audio branding, clubhouse, Dante32, digital audio, Engagement, Jenn Dudley, marketing, OpenAI, Witlingo

In the Clubhouse: Easy Options for Marketing with Digital Audio – Part 1

January 18, 2023 by Jodi Krangle

“But often, and this is fairly universal when I talk to people, whether they’re individuals or businesses, is, on one hand, anyone with an iPhone can pick up and start a podcast. There’s a very low barrier to entry, which is fantastic. And, like most things when you get into it, it’s a little more […]

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Filed Under: Audio Branding, Marketing Tagged With: Ahmed Bouzid, audio branding, clubhouse, Dante32, digital audio, Engagement, Jenn Dudley, marketing, Voice UX, Witlingo

Finding the Fix: An Interview with Aaron Matthews – Part 2

June 29, 2022 by Jodi Krangle

“It’s about doing something that’s relevant to that brand that makes people, you know, have intrigue and then go either search for it or find out more information.” — Aaron Matthews   This episode’s the second half of my interview with audio branding expert and creative director Aaron Matthews as we talk about how Creative […]

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Filed Under: Audio Branding Tagged With: 3D Audio, Aaron Matthews, audio advertising, audio branding, Creative Fix, digital audio, Hidden Gem, Jodi Krangle, radio advertising, sonic identity

Finding the Fix: An Interview with Aaron Matthews – Part 1

June 22, 2022 by Jodi Krangle

“Production companies make these amazing videos and then go ‘oh, we need to think about some music and stuff,’ and it sort of like becomes a bit of a rush. But actually, when you think about it at the same time as pre-production and you start planning out how the sound’s going to work with […]

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Filed Under: Audio Branding Tagged With: 3D Audio, Aaron Matthews, audio advertising, audio branding, Creative Fix, digital audio, Hidden Gem, Jodi Krangle, radio advertising, sonic identity

Listening On The Go

March 17, 2021 by Jodi Krangle

Jodi Krangle Voice Actor Listening-On-The-Go

How are you listening to this podcast right now? Maybe you’re sitting at your computer or hearing it on a smart speaker, which probably means that you’re listening with one app while keeping busy with a few other things. You might also be using a tablet or an MP3 player, which lets you stay on […]

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Filed Under: Audio Branding Tagged With: audio books, audio drama, digital audio, human voice, multitasking, podcasts, productivity, public speaking, smartphones, storytelling, Summurai, Tal Florentin

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