Jodi Krangle

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digital audio

Digitize Your Reality: A Conversation with Randy Sosin – Part 2

June 7, 2023 by Jodi Krangle

Digitize Your Reality: A Conversation with Randy Sosin – Part 2 “The interesting thing about Napster was, you know, they built this really cool community and everyone had to upload their music to a server. So they controlled the servers. And because the music business doesn’t understand it and because it wasn’t their thing, they […]

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Filed Under: Music, Research & Technology Tagged With: audio branding, Augmented Reality, Blockchain, digital audio, machine learning, Metaverse, Music Industry, MySpace, Napster, social media, Virtual Reality, Web 3.0

Digitize Your Reality: A Conversation with Randy Sosin – Part 1

May 31, 2023 by Jodi Krangle

Digitize your Reality - Randy Sosin Part 1

Digitize Your Reality: A Conversation with Randy Sosin – Part 1 “One of the biggest problems that we have in the world today is that we’ve devalued music to, it’s basically free. And, you know, I keep seeing these articles like, well, ‘what if Spotify charged you $14.99 a month?’ That isn’t going to fix […]

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Filed Under: Music, Research & Technology Tagged With: audio branding, Augmented Reality, Blockchain, digital audio, machine learning, Metaverse, Music Industry, MySpace, Napster, social media, Virtual Reality, Web 3.0

In the Clubhouse: The Power of Digital Audio For Customer Engagement – Part 2

May 24, 2023 by Jodi Krangle

In The Clubhouse - The Power of Digital Audio For Customer Engagement - Part 2 Graphic

The Power of Digital Audio For Customer Engagement – Part 2 “If you were thinking more towards the sonic branding aspect of finding a specific sound or a musical tone that represents the company, the way that I like to approach it is, what don’t you sound like? Because sometimes that’s too obtuse of an […]

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Filed Under: Audio Branding Tagged With: Ahmed Bouzid, audio branding, Audiobrain, Audrey Arbeeny, clubhouse, digital audio, dreamr productions, jeanna isham, marketing, steve keller, SXM Media, voice AI, Witlingo

In the Clubhouse: The Power of Digital Audio For Customer Engagement – Part 1

May 17, 2023 by Jodi Krangle

In the Clubhouse - The Power of Digital Audio for Customer Engagement Part 1

The Power of Digital Audio For Customer Engagement – Part 1 “I mean there’s a foundation that needs to be put into place. You don’t just say I want this, I want that, you know send me this, send me that. And then you have the people that are very sophisticated and they want like […]

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Filed Under: Audio Branding Tagged With: Ahmed Bouzid, audio branding, Audiobrain, Audrey Arbeeny, clubhouse, digital audio, dreamr productions, jeanna isham, marketing, steve keller, SXM Media, voice AI, Witlingo

In the Clubhouse: Easy Options for Marketing with Digital Audio – Part 2

January 25, 2023 by Jodi Krangle

“Audio has this very interesting quality of embedding itself in your head. We all know about those earworms: ‘oh gosh I can’t stop singing this song.’ Imagine you have a nice jingle, it’s a way for the brand to get into the heads of folks, I’m not saying that’s a good thing necessarily, but that’s […]

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Filed Under: Audio Branding, Marketing Tagged With: Ahmed Bouzid, audio branding, clubhouse, Dante32, digital audio, Engagement, Jenn Dudley, marketing, OpenAI, Witlingo

In the Clubhouse: Easy Options for Marketing with Digital Audio – Part 1

January 18, 2023 by Jodi Krangle

“But often, and this is fairly universal when I talk to people, whether they’re individuals or businesses, is, on one hand, anyone with an iPhone can pick up and start a podcast. There’s a very low barrier to entry, which is fantastic. And, like most things when you get into it, it’s a little more […]

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Filed Under: Audio Branding, Marketing Tagged With: Ahmed Bouzid, audio branding, clubhouse, Dante32, digital audio, Engagement, Jenn Dudley, marketing, Voice UX, Witlingo

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