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Jodi Krangle

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Jodi@VoiceoversAndVocals.com

public speaking

Listening On The Go

March 17, 2021 by Jodi Krangle

How are you listening to this podcast right now? Maybe you’re sitting at your computer or hearing it on a smart speaker, which probably means that you’re listening with one app while keeping busy with a few other things. You might also be using a tablet or an MP3 player, which lets you stay on the move while you’re hearing the show. But what’s really become popular over the past few years is listening on your phone. Just this past month, almost 24 million podcast listeners used their smartphones, compared to 17 million for everything else put together. One thing all these choices have in common is that they let you keep busy while you’re listening. And in today’s fast-paced world, digital audio, particularly podcasts and audiobooks, is becoming a cornerstone of our daily lives.

Multitasking isn’t always a good thing. We might feel like we’re being more productive when we multitask, but over the years studies have shown that we really do better when we’re focusing on just one task at a time. If you’re curious to find out just how well you multitask, here’s a link to a short test:

At the same time, audio does have some advantages of its own. Our brains are finely tuned to listening to each other, to hearing a speaker’s tone and pace, their inflections and the mood they’re expressing beneath their words. Reading is still a pretty new trick when it comes to our brains, which means written words might not connect as quickly or deeply as hearing them spoken aloud. And while reading lets us consider the words more carefully and go back over them more easily, digital audio leaves us free to keep working, to go running or driving, to live our lives while we’re listening.

Just recently I had Summurai founder Tal Florentin on the show, and his company is at the forefront of this digital audio revolution. Summurai is a content management service that takes written articles and condenses them into short audio snippets for people on the go. Here’s a link to a video with more information:

Even so, digital audio doesn’t leave much room for distraction. If you’re listening to a podcast on your way to work, that means you’re probably not listening to anything else right at that moment. This can make audio branding and advertising much more effective than other forms of online marketing; nearly 70% of podcast listeners report that podcast ads made them aware of new products and services. And that audience is quickly growing in the US: more than a hundred million Americans now listen to at least one podcast a month.

Audiobooks are also becoming more popular, with one in five Americans having listened to one within the past year. While the first vinyl book recordings were made in 1932, and the first books on tape released in 1975, the industry’s grown in ways that could hardly have been imagined back then. George Saunders’ 2017 novel Lincoln in the Bardo, for instance, has been adapted into an audiobook with a cast of 166 Hollywood actors, and last year an Audible adaptation of Neil Gaiman’s Sandman featured its own all-star cast. Audio dramas have also experienced a revival over the past few years, with authors penning exclusive works meant to be heard instead of read.

While the freedom to listen and multitask all at once might be a selling point for audio content, sound can create a more powerful connection than just one of convenience. The act of learning something new triggers the reward center in our brains, much the same way as eating our favorite food or winning a game. And storytelling isn’t just part of our history, it’s how most of us learned to read: we grew up listening to our parents and teachers read to us. Audio content can combine both these things together, teaching us new things in a way that connects with our deepest experiences.

Printed books and traditional radio certainly aren’t going away anytime soon, but digital audio has become the fastest growing sector in the publishing industry. Twenty million people started to listen to podcasts for the first time last year, and that number’s only going to keep growing. And as more and more people find themselves listening on the go, the opportunities to reach out to and engage with that emerging audience will keep growing with it.

Would you consider giving this podcast an honest review? You can do that here: https://lovethepodcast.com/audiobranding.  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Audio Branding Tagged With: audio books, audio drama, digital audio, human voice, multitasking, podcasts, productivity, public speaking, smartphones, storytelling, Summurai, Tal Florentin

Interview with Public Speaker, Educator & Author, Robert Kennedy III – Part 2

October 7, 2020 by Jodi Krangle

In this second part of my interview with Robert Kennedy III, we continue our conversation about communication and how it plays into the realm of public speaking. There are so many good tidbits that are applicable to anyone who needs to use communication as part of their lives!

 

Tune in to hear Robert and I talk about:

  • Determining what other people need from you
  • How asking “what’s going on in your world?” helps to know what’s drive people
  • Listening as the flip side of communication
  • Exploring your own curiosity 
  • Power zones and how the time of day determines how well you communicate
  • What Robert teaches his students to avoid
  • Technology apps to use to help you become more effective with your communication 
  • Breaking down speeches into patterns
  • Comparing speech patterns to piano patterns 
  • The importance of storytelling framework
  • The wave pattern of public speaking 
  • How public speaking is either successful or not 
  • The need for connection throughout your speech 
  • Determining the purpose of your speech
  • Robert’s upcoming virtual conference
  • The updated version of Robert’s book

 

If you want to get in contact with Robert, you can find him at www.RobertKennedy3.com or www.SpeakWriteNow.com. He can also be found on social media on Facebook at https://www.facebook.com/groups/storytellersgrowthlab or on LinkedIn at https://www.linkedin.com/in/robertkennedy3/. You can join the Story Tellers Growth Lab here: http://storytellersgrowthlab.com/. Here is the information for Robert’s book: 28 Days To A New Me: A Journey Of Commitment (2nd Edition) – https://amzn.to/3gutenk 

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

Filed Under: Inspiration, Public Speaking Tagged With: communicating with people, otter.oi, power zone, public speaking, purpose of speech, speech, storytelling, vocal mistakes

Interview With Vocal Coach, Judy Rodman – Part 2

July 1, 2020 by Jodi Krangle

Here’s the second part of my interview with vocal coach, Judy Rodman.  We talked about how Judy helps her students gain access to their full array of vocal possibilities and the importance of determining intention when approaching a vocal piece.

We also discussed: 

  • How people often have breathing problems they don’t even know about
  • Understanding breath for voice versus breath for life
  • How Judy uses anatomy and imagery to teach about breathing
  • The importance of speaking from your heels as opposed to the balls of your feet
  • Where exactly you should power your voice from (this might surprise you!)
  • How adjusting arm movement can make a difference in public speaking
  • How Judy uses a backscratcher to help her students gain more control over their breathing
  • Pulling power versus pushing power
  • How the eyes matter in vocal control
  • Why we cannot yawn without dropping our jaw (try it sometime 😉)
  • How the positioning of our first cervical vertebra (C1) affects our vocal ability
  • The number one way people can best care for their voices
  • The little-known secret of how pineapple juice can help our voice
  • How miming can help you imitate character voices, accents, and dialects
  • The course in vocal training that Judy is currently working on

Check out www.judyrodman.com to learn more about Judy and access all she has to offer, including her podcast All Things Vocal. 

You can also find Judy on social media:

  • Facebook: https://www.facebook.com/judyrodmanvoice
  • Twitter: https://twitter.com/judyrodman
  • LinkedIn: https://www.linkedin.com/in/judyrodman
  • Instagram: https://www.instagram.com/judyrodman

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE Audio Branding Worksheet?

Filed Under: Communication, Vocals Tagged With: accents, breath control, breathing, dialects, imitating, imitation, miming, posture, public speaking, pulling power, pushing power, vocal coach, vocal control, voice, voices

Interview With Vocal Coach, Judy Rodman – Part 1

June 24, 2020 by Jodi Krangle

Judy Rodman has spent over 50 years in the music industry. She’s been a top session singer, recording artist, stage and TV performer, songwriter, studio producer, public speaker, and coach. Judy teaches singers and speakers globally both from her office and online. She’s a published author, hosts the podcast All Things Vocal, and is currently working on a 12-module course in vocal training.

In the first part of our conversation, we spoke about a variety of topics, including: 

  • How Nashville is doing amidst the COVID-19 shutdowns (during which time this episode was recorded) 
  • Judy’s recommendations for how Nashvillians can proactively live through the challenges of the circumstances surrounding COVID-19
  • How Judy first developed a love for voice
  • Judy’s background in music growing up
  • Judy’s first paid gig
  • How Judy transitioned into being a vocal coach
  • Recording jingles as a staff member of the Pepper Tanner organization
  • Making up copy for a funeral home
  • How Judy started doing work writing longer copy
  • How taking voice lessons and learning to sing helps songwriters
  • The importance of silence and pauses when reading copy
  • The one question we have to ask ourselves when we communicate
  • Using our imaginations to anticipate others’ responses to our communication
  • Different ways of articulating in varying contexts

You can find out more about Judy and access all she has to offer at www.judyrodman.com. Check out her podcast All Things Vocal on your favorite podcast app.

You can also find Judy on social media:

  • Facebook: https://www.facebook.com/judyrodmanvoice
  • Twitter: https://twitter.com/judyrodman
  • LinkedIn: https://www.linkedin.com/in/judyrodman
  • Instagram: https://www.instagram.com/judyrodman

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE Audio Branding Worksheet?

Filed Under: Communication, Music, Vocals Tagged With: articulation, COVID-19, enunciation, jingles, Nashville, public speaking, singing, songwriting, vocal coach, voice lessons

Interview with Musician, Author, & Teacher, Bob Baker – Part 1

May 13, 2020 by Jodi Krangle

Bob Baker likes to call himself an “inspirationalist.” His mission in life is to inspire and empower people, especially creatives. Over the years, his work has included books, podcasts, music, coaching, and improv comedy. He co-authored the book The Improv Comedy Musician with Laura Hall, who you may be familiar with from the TV show Whose Line Is It Anyway? Bob’s YouTube channel currently has over 117K subscribers and includes guided meditations, audio affirmations, and more. 

In the first part of my discussion with Bob, we covered a variety of topics, including:

  • His book Guerilla Music Marketing and other written works
  • A mental block people often experience when writing a book and how to get past it 
  • How the interests that drive people (including Bob himself) to certain career paths often can be traced back to their childhood
  • How Bob was a bit awkward as a child and how he used humor to break through that awkwardness
  • Bob’s history playing music
  • How he’s always had a knack for keeping audiences engaged
  • Bob’s involvement in theater, acting, and improv comedy
  • How Bob formed his first improv troupe and the two types of comedy they utilized
  • How musicians and improv actors can perform well together, even if they’ve never met before
  • Bob’s 15 years doing standup comedy
  • The differences between improv comedy and stand-up comedy
  • Bob’s biggest tip for public speaking (it may surprise you!)
  • The three Es of communication
  • The importance of focusing on the message (the topic) instead of the messenger (you) when doing public speaking
  • The importance of getting out of your head when doing improv

You can find Bob in a handful of places online, including:

  • His YouTube channel (https://www.youtube.com/user/MrBuzzFactor) 
  • His website (http://www.bob-baker.com/)
  • His podcast The Creative Entrepreneur (http://www.diycareermanifesto.com/p/the-podcast.html)
  • His Creative Entrepreneur VIP List (http://promoteyourcreativity.com/)

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE Audio Branding Worksheet?

Filed Under: Communication, Creativity, Inspiration Tagged With: acting, affirmations, books, creativity, improv, improv comedy, inspiration, Meditation, music, podcasts, public speaking, singing, stand-up comedy, Writing, YouTube

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