Jodi Krangle

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Insurance

The Hidden Influence of Sound in Marketing: A Conversation with Joe Sauer – Part 2

February 19, 2025 by Jeff Moore

The Hidden Influence of Sound in Marketing with Joe Sauer and jodi Krangle on the Audio Branding Podcast

The Hidden Influence of Sound in Marketing “Don’t just produce a single ad, produce three or four ads that are all related to each other in a campaign, because you get that familiarity, you get that consistency, you get that storytelling narrative that spans a single spot and starts to reach across the entire campaign, […]

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Filed Under: Audio Branding, Research & Technology, Technology Tagged With: advertising, AI, Alzheimer’s Association, audio branding, Automotive, Brand Perception, brand recognition, Brian Cox, Budget, COVID-19, Emotional Appeal, film, Historical Bias, Insurance, McDonald's, pandemic, sonic branding, sound, user experience, Visual Media

The Hidden Power of Music Therapy: A Conversation with Noel Anderson – Part 2

November 13, 2024 by Jeff Moore

background picture of music notes and a figure with headphones on. Foreground picture of Noel Anderson and title of The Hidden Power of Music Therapy

The Hidden Power of Music Therapy with Noel Anderson – Part 2   “So put on some good music, especially music with a very steady beat. Every time you have focus, yeah, every time that beat goes, it drips a little bit of dopamine. So that’s another reason why we also can support people with, […]

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Filed Under: Health, Music Tagged With: Active Music-making, ADHD, Alzheimer’s, Anxiety, Brain, Caregiver-child Relationship, Cognitive Function, Consultation, Dopamine, Drumming, Emotional Well-being, Health, Insurance, Melody, Memories, Mirror Neurons, music, music therapy, Parkinson’s, Piano Improvisation, Social Bonding, stress, Stroke, World Federation of Music Therapy

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