This episode’s guest is an award–winning supervising sound designer whose groundbreaking work has shaped the sound of some of television and film’s most iconic projects, including Netflix’s hit series Forever and Kevin Hart’s animated comedy Lil Kev. Born and raised in South Central Los Angeles, he rose through the ranks of Hollywood post-production, breaking barriers […]
AI in Business and Creativity: A Conversation with David Gielan
“The reason why brands and companies should be thinking about audio is because all of their consumers are, whether they know it or not. I mean, to your point about people knowing when something doesn’t feel right but not necessarily knowing why, a lot of times it’s audio. Especially now too, with so much AI […]
Audio Branding and Sound Design: A Conversation with David Gielan
“To your point, like it can make or break campaigns, can make or break TV and film. I mean, you know, there’s mumblegate that’s happening, like with all the streamers where I can’t understand half the things that are being spoken… And in the interview, he was like, ‘Well, it’s just not important to me.’ […]
How Audio Branding Transforms Marketing: A Conversation with David Courtier-Dutton – Part 2
“Live is always going to be great. Human connection is the only thing that will differentiate AI from people and from artists. And that is, I think, going to be the key lever that artists have left. So in the same way as you might go and buy a handmade coffee cup for $20 from […]
From Corporate Law to Sonic Branding: A Conversation with David Courtier-Dutton – Part 1
From Corporate Law to Sonic Branding “When you hand it to the composer in sonic branding, at that point, it becomes an art, because the job of the composer, of course, is to translate those desired emotions into music. And it’s not [the] music that the composer feels, it is what it makes the audience […]
The Role of Simplicity in Sonic Branding: A Conversation with Connor Moore – Part 2
“I give them a lot of credit because they use that so frequently, and that’s why they have so much success. I mean, it is an iconic melody in and of itself, but it’s that repetition and that usage, you know, whereas I feel like a lot of sound logo projects that come in, we’ll […]