“You set the tone for your podcast by how you sound and how you interact with the audience. So there are a lot of elements to it, you know, obviously preparation and planning and practice, all those things.” — Dan Friedman This week continues our Clubhouse discussion as voiceover artist and sound engineer Dan […]
voice over
In the Clubhouse: The Power of Voice & Communication with Dan Friedman – Part 1
“When we’re talking about audio-only formats, it’s especially important that you capture your audience using your voice and it should be impactful so that they tune in and want to continue listening. It only takes seven seconds for somebody to decide they want to change the station, whether that be a song they like or […]
In The Clubhouse: The Power of Audio Branding – Part 2
“Doing audio branding very often has similarities to coaching. It’s always a change management process and it’s also iterative, so it’s almost repeating the same procedures a couple of times until you get closer and closer to something that everybody agrees is ‘okay, that’s the goal.’ And by the way, goals are the most important […]
Interview with Audio Producer & Voice Talent, Macha Gruber – Part 1
I’m so excited to chat with Macha Grueber. She’s done some amazing things in the audio world and I have to tell you – I’ve been looking forward to hearing her perspective on the current status of the audio branding world. Macha is a professional voice actor and has spent the better part of 15 […]
Interview with Creative Director, Hannah Strenger
Show Notes: Hannah and I talk about what she considers audio branding to be, how it affects the clients at her ad agency, and what she does to help those clients come up with their brand’s consistent sound. She also reveals how she created an animated short and chose voices and music for that project. […]
Time For A Transition
Those of you who have been following this blog and accompanying podcast, have seen the direction I’ve been going with this. I know a lot of us are Creatives. A lot of us need help understanding how not to beat ourselves up in our own heads. And helping people with that (in a distinctly NOT […]