Jodi Krangle

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Jodi@VoiceoversAndVocals.com

creativity

Interview with Musician, Author, & Teacher, Bob Baker – Part 2

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Here’s the second part of my interview with musician, author, and teacher, Bob Baker. We talked about what drew Bob to starting his YouTube channel and how it’s grown to over 117K subscribers through the meditations and positive affirmations he posts.

We also spoke about things like: 

  • Bob’s insecurities and self-worth challenges throughout his childhood
  • The impact that Wayne Dyer’s book Your Erroneous Zones had on Bob in high school
  • Bob’s realization that he wasn’t a victim of this thoughts and how that prompted his personal development journey
  • Why creatives tend to be more sensitive
  • How we can manage the negative self-talk that may run through our mind
  • Bob’s recommendation for pursuing new ideas
  • How Bob prepares for recording his YouTube videos
  • The different types of recordings Bob creates
  • How Bob and his girlfriend perform the song “White Christmas” every year and the unique spin Bob puts on it (I think you’ll get a kick out of this part) 😉 
  • The revelation Bob experienced as our interview transpired 
  • How Bob lives his life “going where the energy is”
  • How Bob got started teaching improv in 2012
  • What Bob’s primary focus is right now and what else he’s up to

If you’d like to learn more about Bob, you can find him in several places online: 

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE Audio Branding Worksheet?

Interview with Musician, Author, & Teacher, Bob Baker – Part 1

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Bob Baker likes to call himself an “inspirationalist.” His mission in life is to inspire and empower people, especially creatives. Over the years, his work has included books, podcasts, music, coaching, and improv comedy. He co-authored the book The Improv Comedy Musician with Laura Hall, who you may be familiar with from the TV show Whose Line Is It Anyway? Bob’s YouTube channel currently has over 117K subscribers and includes guided meditations, audio affirmations, and more. 

In the first part of my discussion with Bob, we covered a variety of topics, including:

  • His book Guerilla Music Marketing and other written works
  • A mental block people often experience when writing a book and how to get past it 
  • How the interests that drive people (including Bob himself) to certain career paths often can be traced back to their childhood
  • How Bob was a bit awkward as a child and how he used humor to break through that awkwardness
  • Bob’s history playing music
  • How he’s always had a knack for keeping audiences engaged
  • Bob’s involvement in theater, acting, and improv comedy
  • How Bob formed his first improv troupe and the two types of comedy they utilized
  • How musicians and improv actors can perform well together, even if they’ve never met before
  • Bob’s 15 years doing standup comedy
  • The differences between improv comedy and stand-up comedy
  • Bob’s biggest tip for public speaking (it may surprise you!)
  • The three Es of communication
  • The importance of focusing on the message (the topic) instead of the messenger (you) when doing public speaking
  • The importance of getting out of your head when doing improv

You can find Bob in a handful of places online, including:

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

And if you’re interested in crafting an audio brand for your business, why not check out my FREE Audio Branding Worksheet?

Time For A Transition

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Those of you who have been following this blog and accompanying podcast, have seen the direction I’ve been going with this. I know a lot of us are Creatives.  A lot of us need help understanding how not to beat ourselves up in our own heads. And helping people with that (in a distinctly NOT professional capacity!) will never stop being a priority for me.

If you’re still interested in that topic, I’ve created a Facebook Group, just for you. If you’re looking for a place to share your Creativity and get encouragement from fellow Creatives, I invite you to join me there.

HOWEVER, my passion is also sound.

Specifically, voice overs and music.  I use my voice both for my day job and for the pleasure of singing. I’d like to delve deeper into how that works in the greater context of branding – both mine and my clients’.

So while the Silver Linings blogs and podcast episodes will remain out there, and I hope you find them useful, I’ll be transitioning to a new podcast in a month or so.

I’m calling it: Audio Branding: The hidden gem of marketing.  And it really is a “hidden gem”.

In a lot of cases, people forget just how much audio – voice overs, music and sounds in general – influence our behavior on a regular basis.  We’ve gotten used to so many places sounds play a part.

Think about it for a bit.

We expect a car to sound a certain way (and am I the only one who’s freaked out when I’m in a Prius or a Tesla at a stop light??), even if that sound is changing. That’s why our phones still “click” when we take a picture, even if they don’t need to.  Or why that vinyl scratching sound is used in ads all the time to audibly tell us an interruption is happening – even if it’s rare that people listen to records anymore.

The sounds used in advertising, make us automatically familiar with a brand (like McDonalds’ “I’m Lovin’ It” (ba da ba ba ba!), the sound of the Taco Bell bell, the Intel sound logo, or the trill of the NBC logo).  We even recognize that an animated cartoon is The Peanuts (or a parody of it) by the trombone sound that happens when the adults speak.

We could all stand to learn something about audio branding.

Even those of us who make a living in the sphere.  ESPECIALLY those of us who do that. Learn how to leverage your own audio branding – whatever that may be – and you win at marketing.  The shortest bit of sound can be associated with your brand.  It can automatically identify you and bring you to mind.  And really – when it comes to marketing – that kind of instant recognize-ability just can’t be beat!

That’s why a lot of podcasts have musical and voice over intros (And if you need a voice for that sort of thing, that is certainly a service I offer. Feel free to get in touch).  It’s why TV shows have recognizable theme songs.  It’s why there are some pieces of music in a film that are automatically associated with a character – like Darth Vader’s Imperial March.  (And wouldn’t it be cool if we all had theme music?)

I’m certainly not the first one to talk about this …

… but maybe my perspective as a voice actor and a singer will be helpful in digging a little deeper.  And I fully intend to enlist the help of some very knowledgeable friends and colleagues who can also provide some insights.

For now though, I found a blog post on Gary Vaynerchuck‘s website that describes what “audio branding” means, and how he feels it’s the wave of the future.  I couldn’t agree more (and check out his own audio branding.  Pretty cool stuff!)

Here’s a quote from the article:

Over the next decade or two, what your brand sounds like is actually going to be an unbelievably crucial variable of success in a world that will be driven primarily by two things: voice and brand.

The Rise of Audio Branding

Would you consider reviewing the Audio Branding Podcast?  If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!

My Interview with Artist & D&D Enthusiast, Joe Nittoly

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I had the pleasure of talking with my friend Joe Nittoly about his art, his enthusiasm for D&D (and how the two merge), along with how he overcomes those nasty critical inner voices many of us Creatives deal with. I think lots of people will relate to this very frank discussion.

If you’d like to learn more about Joe and his art (and how you can purchase some for your very own!), you can visit his main website at https://joe.nittoly.ca . But you can also find his Etsy store at https://gaminggeekshop.etsy.com and you can connect with him on Social Media via Twitter (https://twitter.com/pasiphilo) and Instagram (https://instagram.com/pasiphilo).

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

My Interview with Creative Coach, Christine McAlister

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Christine McAlister (http://www.lifewithpassion.com), is an entrepreneur, business coach and the author of The Income Replacement Formula: 7 Simple Steps To Doing What You Love And Making Six Figures From Anywhere (you can read a free chapter of her book at http://lifewithpassion.com/freechapter). We had a wonderfully fun interview about how Creatives can get out of a funk, give themselves permission to have fun, and be kinder to themselves.

These are all subjects near and dear to my heart (and probably yours, if you’re listening to this!).

If you’re looking for a speaker who knows a lot about what it takes to overcome fear and push through to a fulfilling life, Christine would make an excellent one for your podcast or conference.  And if you’re interested in working with her one-on-one, here’s some more information on how to do that: http://lifewithpassion.com/6-month .

I hope you enjoy this interview as much as I did!

This episode was very skillfully made to sound beautiful by the talented Humberto Franco.

My Interview with Rosi & Brian Amador

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What a treat it was to sit down and talk with Rosi & Brian about their careers in both music and voice overs, how they keep themselves motivated and creative, where they find their inspiration and how they continue to practice kindness – both to themselves and the world around them.

If you’d like to learn more about their music, drop by the Sol y Canto website.
Rosi mentions her own website in this interview, and that’s here.
And for the entire Amador family, you can visit their website here (every member of the family has a page of their own).

If you’re interested, you can also contribute to their new Sol y Canto Indiegogo campaign here.

This episode was very skillfully made to sound beautiful by the talented Humberto Franco.

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