“You set the tone for your podcast by how you sound and how you interact with the audience. So there are a lot of elements to it, you know, obviously preparation and planning and practice, all those things.” — Dan Friedman This week continues our Clubhouse discussion as voiceover artist and sound engineer Dan […]
In the Clubhouse: The Power of Voice & Communication with Dan Friedman – Part 1
“When we’re talking about audio-only formats, it’s especially important that you capture your audience using your voice and it should be impactful so that they tune in and want to continue listening. It only takes seven seconds for somebody to decide they want to change the station, whether that be a song they like or […]
Rhythm, Rest & Relaxation: Listening for Our Health
It’s been over two years since the pandemic started, and for many of us, our daily lives have changed in ways we hardly imagined when this decade began. More and more of us are working from home these days, and we’re staying at home even when we aren’t working. We’re more isolated than we used […]
Just the Right Music: An Interview With Mac McIntosh – Part 2
“Ultimately, what happens with Spotify and Apple and YouTube or any of the other platforms out there, the majors are going to set the precedent on what the licensing deals look like. That’s eventually going to trickle down to the independent artists to where they just they don’t get a great deal, I mean, they’re […]
Just the Right Music: An Interview With Mac McIntosh – Part 1
“Because a lot of podcasting was audio-only people thought, well, it’s like radio, all you need is, you know, a performance license. And that’s not true. It’s exactly like that, and that we’ve all learned, you know, in time, it’s kind of developed to the point where you have to sync music from a licensing […]
In The Clubhouse: The Power of Audio Branding – Part 2
“Doing audio branding very often has similarities to coaching. It’s always a change management process and it’s also iterative, so it’s almost repeating the same procedures a couple of times until you get closer and closer to something that everybody agrees is ‘okay, that’s the goal.’ And by the way, goals are the most important […]