Jodi Krangle

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Music Industry

From Walkman to AI: A Conversation with Drew Thurlow

November 12, 2025 by Jeff Moore

How Tech Changed Music with Drew Thurlow on the Audio Branding Podcast

From Walkman to AI: How Technology is Transforming Music –  A Conversation with Drew Thurlow “And we got a new Beatles song. I can’t believe we’re talking about the Beatles…. But John Lennon recorded a really corrupted vocal before he tragically died, and it was just kind of there because of some stem separation tech […]

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Filed Under: Creativity, Music, Technology Tagged With: AI, AI Hallucinations, AI Startups, AI-Generated Music, AR, Art meets Algorithm, Artistic Trend, Autotune, Compressed, Democratize Creativity, Digital Evolution, Digital Streaming Platforms, Drew, Eight-bit Aesthetics, Ethical Funding, Evolution, Intersection, IP, Legal Frameworks, Legal Protections, Likeness, Lo-fi, Mainstream Music, Michael Jackson, Mid-range Quality, MIDI Sounds, Music Industry, Napster, Nostalgic Charm, Sony Walkman, Taste, Tech Disruptions, Tech-Driven Music Trends, technology, Velvet Sundown, voice

The Power of Sound and Vision in Music: A Conversation with Andy Gesner – Part 1

June 25, 2025 by Jeff Moore

The Power of Sound and Vison in Music with Andy Gesner and Jodi Krangle on the Audio Branding Podcast

The Power of Sound and Vision in Music with Andy Gesner   “I said, ‘Well, uh, my team and I would love to see the video,’ and the woman at Lost Highway said, ‘All right, let me pop a VHS in FedEx, it’ll be there tomorrow morning.’ So, we watched the Johnny Cash Hurt music […]

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Filed Under: Branding, Marketing, Music Tagged With: Digital Landscape, Ed Sullivan Show, Engagement, Hi-Fi Systems, Johnny Cash, Memories, music, Music Industry, Music Videos, Nostalgia, Promotion, Public Persona, Sia, Sight, social media, sound, The Beatles, The Lumineers, Vinyl Records, Youth

Insights for Succeeding in Today’s Music Industry: A Conversation with Carl Bahner – Part 2

May 15, 2024 by Jodi Krangle

Insights for Succeeding in Today’s Music Industry – A Conversation with Carl Bahner “The way to get your rates up is to make them realize that you’re like the supply, and demand works in your favor if the supply is one, right? If you’re the only person doing this thing, not the only person mixing, […]

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Filed Under: Marketing, Music Tagged With: Audio Professional, Authentic Connection, Authentic Personal Branding, authenticity, Branding Strategies, Business Savvy, Client Preferences, community, Community Building, Community Connections, Creative Work, creativity, Dedicated Fanbase, Educational Resources, Engagement, Financial Success, Freelancers, Gratitude, Ideal Clients, Interpersonal Skills, Live Experiences, Magnetic Content, marketing, Mental Energy, Mix Engineers, Mixing Services, Music Industry, Music Landscape, Musician, Musician Marketing, personal branding, Personal Connection, Personal Engagement, Profit-driven, Rates, Record Labels, Self-promotion, social media, Streaming Income, Sustainable Music Career, Target Audience, Voiceover Artists, Website Messaging

Turning Passion into Profit in the Music Industry: A Conversation with Carl Bahner – Part 1

May 8, 2024 by Jodi Krangle

Picture of Carl Bahner pointing to the words "Turning Passion into Profit" over a music sheet background

  Turning Passion into Profit in the Music Industry: A Conversation with Carl Bahner – Part 1 “It was when I started figuring out, without knowing what it was called, because I also didn’t have any marketers in my life growing up. But when I was finding gigs for myself when I was the freelancer, […]

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Filed Under: Marketing, Music Tagged With: Adaptability, growth, Indie Pop, Music Business, Music Industry, Musical Journey, Passion, Percussion, personal branding, Record Labels, Social Connections, Unexpected Paths, Versatility

Shaping the Future of Content Creation: A Conversation with Rob Puzzitiello – Part 2

January 17, 2024 by Jodi Krangle

Shaping the Future of Content Creation: A Conversation with Rob Puzzitiello Part 2

Shaping the Future of Content Creation: A Conversation with Rob Puzzitiello – Part 2 “We had an up and coming musician here last week who, he’s being followed around by a Netflix documentary team, but, like, he knows that, like, every day he has to post something, you know, and he was talking about starting […]

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Filed Under: Audio Production, Podcasting Tagged With: audio quality, Authentic, Balance, content creation, Enrich Process, Evoke Emotions, Instagram, Mackie, Mackie Gear, Media Empire, Music Industry, Post-Pandemic, Removing Expectations, Social Media Platforms, TikTok, Twitch

Digitize Your Reality: A Conversation with Randy Sosin – Part 2

June 7, 2023 by Jodi Krangle

Digitize Your Reality: A Conversation with Randy Sosin – Part 2 “The interesting thing about Napster was, you know, they built this really cool community and everyone had to upload their music to a server. So they controlled the servers. And because the music business doesn’t understand it and because it wasn’t their thing, they […]

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Filed Under: Music, Research & Technology Tagged With: audio branding, Augmented Reality, Blockchain, digital audio, machine learning, Metaverse, Music Industry, MySpace, Napster, social media, Virtual Reality, Web 3.0

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