Morry Zelcovitch has had a lot of challenges in his life including depression and addiction. In his search for something to help him with his difficulties, he came across something called “binauaral beats” and that led him into the brainwave entrainment field (a term he coined himself). Essentially, he’s programming his brain to operate in […]
technology
Interview With Creative Director, Monte Bowden – Part 2
Here’s the second part of my interview with Creative Director, Monte Bowden We talked about his philosophies on directing voice talent and trusting his editors, discovering a brand “voice”, consistency in branding, and his thoughts on creating a deeper connection with those who his clients hope to serve. We also spoke about things like: How […]
Is It Too Late?
Our audio landscape is definitely changing. It’s becoming more and more important for brands to have a recognizable sound, especially with the rise of Alexa, Google Home, and similar products. Even our appliances are becoming “smart”. If they recognize voice commands, how long will it be before they start selling us products directly – without […]
Curiouser and Curiouser
How do you experience the world? Do you forget what it was like to experience new things? To actually NOT know something? To want to discover more about this thing you know nothing (or very little) about? When I was a kid, the Internet didn’t exist. At least, not the way it is now. I […]
Steve Dotto’s Grey Matters Podcast
If you’re a master of productivity tools, then either you have no need for this podcast, or you’ve already heard about it. Steve Dotto is known for his extensive technology knowledge and the ease with which he explains the current technology climate to all sorts of different segments of the population. But the particular segment […]
Marketing Tips for Podcasters – Mark Asquith @ Rebel Base Media Gets It Right
Mark Asquith knows a thing or two about podcasting. He’s the CEO of Rebel Base Media, a podcast technology company that started up in 2013. That technology has been making a steady rise in usability since it became possible – and the changes are only coming on faster as the years pass. Podcasting has become […]