The Art of Audio Branding: A Conversation with Laurence Minsky – Part 2 “Why not brand the sound so people know that they’re with a certain bank? Why not make it a little bit more ‘here’s your money’, which is a little bit more successful sounding, versus ‘don’t forget your card,’ which could be a […]
synthetic voices
Interview with Jim Kennelly & Sam Ufret from Lotas Productions in NYC – Part 2
This is the second part of my interview with Jim Kennelly and Sam Ufret. In the first part, we discuss their business, Lotas Productions and how both Jim and Sam got into this industry. In this second part, we dive more into the industry of voice overs itself and where we see this industry going […]