Jodi Krangle

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audio branding

The Psychology of Sound in Marketing: A Conversation with Jesse Flores – Part 1

March 11, 2026 by Jeff Moore

“What can we do to make that number a thousand? That’s the kind of stuff we really focus on. We have tools and analytics within our dashboard to kind of help guide you with that and provide insight onto what strategies are needed to get to that place. But also, I think what makes a […]

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Filed Under: Audio Production, Marketing, Music Tagged With: artist partnerships, audio branding, Brand Perception, concert experiences, digital distribution, Independent Artists, Live Performances, Marketing Strategies, music business insights, music distribution, music industry changes, Music Marketing, psychology of sound, sound design, streaming music

Standing Out in the Age of AI Music: A Conversation with Jastin Artis – Part 2

March 4, 2026 by Jeff Moore

“In this age of AI and, you knew I was going to go here at some point, so how can an artist differentiate themselves now that AI can basically create music with the push of a button? Like, it’s hard. It was hard before, and now we have this to worry about. I think you […]

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Filed Under: Audio Production, Marketing, Music Tagged With: AI in Music, artist development, Artist Support Systems, audio branding, Creative Confidence, Creative Differentiation, Human Creativity, Jasten Artisan, Jodi Krangle, Music Business Practices, Music Industry Strategies, Music Revenue Streams, Performance Royalty Organizations, Sound Branding, Sync Licensing

The Healing Power of Music: A Conversation with Jastin Artis – Part 1

February 25, 2026 by Jeff Moore

“I mean, you know how it was with Michael. And when I heard that phrase, it was just… He saved my life. Like, what? He just sung a song, right? Like, but, you know, take probably one of my favorites, ‘Man in the Mirror.’ Man, it still gets me. So, just from an experience standpoint, […]

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Filed Under: Audio Branding, Health, Music Tagged With: artist development, audio branding, how music shapes identity, impact of sound, Jasten Artis, mental health and music, music industry insights, music therapy, sonic branding, sound and emotion

Creating an Authentic Sound for Your Brand: A Conversation with Michael Dargie – Part 2

February 18, 2026 by Jeff Moore

Why Silence can be Powerful Branding - with Michael Dargie

“I’m blown away by it. So, when I close my eyes and I listen to these things, and I hear those textures and I understand the footsteps coming from afar and getting closer and, you know, like, this stuff matters. Like, it paints the picture [so] that I don’t even have to have my eyes […]

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Filed Under: Audio Branding, Podcasting, Voice Casting Tagged With: AI in audio design, audio branding, authentic brand sound, brand identity, branding experts, creative audio strategies, Effective Sonic Branding, Emotional Branding, importance of sound in branding, Marketing Strategies, psychology of sound, sonic branding, sound design, storytelling with sound

How Sound Shapes Brand Identity: A Conversation with Michael Dargie – Part 1

February 11, 2026 by Jeff Moore

Sound is the secret character in movies - with Michael Dargie

“I don’t know if you can see it, [but] that’s an octopus. Yeah, on my upper arm. If you’re not watching this, the audio version is, there’s sunlight coming through and it’s dappling across this octopus. I’m a scuba diver. I really did believe, when I was young, that I was going to be a […]

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Filed Under: Audio Branding, Podcasting, Voice Casting Tagged With: audio branding, brand identity, Creative Storytelling, emotional impact of sound, Marketing Strategies, neuroscience of sound, podcast audio techniques, sonic branding, sound design, storytelling through sound

Unlocking the Power of Sound: A Conversation with Jeremy Toeman – Part 2

February 4, 2026 by Jeff Moore

The real journey behind building a podcast - with Jeremy Toeman

“I think there’s nothing that truly resonates across all of your senses like sound does. If I’m watching something gorgeous, it’s a feast for my eyes, and it starts and ends there. But if I’m listening to something, it’s the one thing that can truly always be in your brain presence — always bringing things […]

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Filed Under: Audio Branding, Podcasting, Sound Design Tagged With: audio branding, Audio Experiences, Creative Storytelling, Emotional Branding, founder journey, impact of sound, importance of audio, Marketing Strategies, neuroscience of sound, Podcasting Tips, Product Design, sonic branding, sound and memory, sound design, user experience

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