“I will say, as someone who has auditioned hundreds and hundreds, if not over a thousand, voiceover artists and listened to very talented people doing the same take over and over again, the recording quality, the sound quality, absolutely matters. And it’s an immediate… There are so many people for me where it’s an immediate […]
Visuals
How Precision Audio Shapes Marketing: Nikolaj Kloch on Videography
How Precision Audio Shapes Marketing (Part 1): The Power of Sound and Videography with Nikolaj Kloch “If you’re watching any video on how to get started on content for your business, for public speaking, anything like that, the microphone is always the number one thing, they say. And that should be a cue. It’s […]
How Sound Affects Modern Media: A Conversation with Sherene Strausberg – Part 2
How Sound Affects Modern Media: A Conversation with Sherene Strausberg – Part 2 “It’s just the way music is consumed. My kids went to summer camp, and they wanted to, like, bring music with them. But they’re not allowed to have electronic devices, like, they can’t bring a phone. And my son was, like, […]
In the Clubhouse: Sound in Social Media – Part 1
In the Clubhouse: Sound in Social Media – Part 1 “People either have a vision of a Utopian wonderland out there, that we’re going to create all this amazing stuff with AI, or, on the flip side, everybody thinks it’s going to be a dystopian wasteland when we start using AI, and everybody’s going to […]
Creating a Connection with Sonic Branding: A Conversation with Valentin Fleur – Part 2
Creating a Connection with Sonic Branding: A Conversation with Valentin Fleur – Part 2 “I think sound has this ability. We talked about meaning, we talked about engagement, we talked about flexibility, versatility… but I feel like people are used to visual communication. They understand that there’s logo, animation and everything is like the sign, […]